Probeauty is the official New Zealand distributor of Quoi.

The skin-first makeup brand

The skin-first makeup brand

The finishing step your treatment protocol has been missing.

Quoi was developed by Nicola Quinn from her experience of the treatment room, a beauty therapist building a makeup range with skin in mind, not trends. Now reimagined with her daughter Rosaria, combining therapist expertise with a cosmetic chemistry degree and a contemporary perspective on what today’s clinic client actually wants.

Every formula, shade, and product decision has been reconsidered through the lens of skin health, ingredient integrity, treatment compatibility, and ease of use. The result sits intentionally between skincare and makeup, designed to integrate into your treatment protocols, retail environments, and post-treatment routines as naturally as your homecare prescriptions do.

Quoi is hypoallergenic, cruelty-free, gluten-free, and vegan.

Apply to stock Quoi
Every product is designed to complement professional skincare routines. Free from pore-clogging fillers, heavy oils, fragrance, talc, and dyes, Quoi is formulated to use alongside many treatments including post-facial, post-peel, and post-IPL.
Apply to stock Quoi

Born from the treatment room.

Quoi was founded in 2006 by Nicola Quinn, a clinic owner who understood how women wanted their skin to look and feel after professional care. More than twenty years on, it remains a trusted name in professional skin clinics.

Why clinics stock Quoi
  • Formulated for post-facial, post-peel, and post-IPL skin
  • Free from fillers, fragrance, talc, and dyes
  • Five minutes to apply. Simple enough for clients to reapply at home
  • Supports daytime bookings, clients can go back to work looking polished, not treated
  • Applying makeup post-treatment converts at up to 60% vs 5–15% from retail browsing alone
  • Hypoallergenic, cruelty-free, gluten-free, and vegan
Apply to stock Quoi
Your five-minute finishing touch

From breathable everyday coverage to a little more for evenings and events, every product is designed to sit on real skin, support the results your treatment room has already delivered, and give your clients the confidence to walk straight out the door.

You've got questions, we've got answers.

Quoi is a professional, skin-first makeup range distributed exclusively through Probeauty in New Zealand. It is available to skin clinics and beauty therapists as a retail and in-clinic product. Apply now to start the simple process of becoming a stockist.

Quoi was developed by a beauty therapist, not a marketer. Every formula has been considered through the lens of skin health, ingredient integrity, and treatment compatibility, making it one of the few makeup ranges developed specifically for skin clinics.

Quoi is formulated to be used on skin that is actively being treated. It is free from pore-clogging fillers, heavy oils, fragrance, talc, and dyes, making it suitable to recommend after facials, peels, IPL, and advanced skin treatments.

Quoi is designed to be the final step in a treatment protocol, think treatment, homecare prescription, finishing touch. Therapists can apply it in the treatment room before a client leaves, or recommend specific products as part of the post-treatment homecare conversation.

Applying makeup post-treatment has been shown to convert at significantly higher rates than retail browsing alone. A foundation purchase also tends to generate long-term repurchasing, making it a strong addition to a clinic’s retail offering. Quoi also supports daytime bookings by giving clients confidence that they can return to work looking polished after a treatment.

Quoi is hypoallergenic, cruelty-free, gluten-free, and vegan. It is free from common irritants including fragrance, talc, heavy oils, and dyes. As with all products, individual skin responses vary and therapist judgement should be applied when recommending post-treatment.

Probeauty provides a range of display stands and backing boards designed for clinic environments, shorter in height and easy to place on reception counters, shelves, and retail displays. Set category stands and adaptable configurations are available to suit different clinic setups.

Quoi was founded in 2006 by Nicola Quinn, a New Zealand Clinic Owner who developed the range from her experience inside the treatment room. The brand has been reimagined by Nicola and her daughter Rosaria, whose cosmetic chemistry background has informed a thorough review of every formula, shade, and product decision.

Skin Insights

Your comprehensive guide to radiant, healthy skin.

Ready to bring Quoi into your clinic?
Explore the range of makeup or learn more about becoming a Quoi Stockist.